AC
Anthea Crawford
91EliteGoogle · Meta · Reporting · Retainer $22.0k · Owner Google Ads Expert · Next review Mon 5 May
TLDR — Today
Elite, but wholesale split needed before nsw push.
What's working
Day 94: On track.
What's not
Wholesale split needed before NSW push.
Recommended
Push uplift toward 92%.
ROI · Money flow
Retainer
$22.0k
Tasks open
5
Approvals
1
Uplift
82%
Risk
low
ROI vis
Full
Active work
1 tasks open across 3 channels
Executive Council comments
What each function says about this client.
CO
Chief of Staff
Steady-state. Push lifecycle next sprint to lift AOV.
StrategyC
Casino
Margin healthy. Email could 2× if Klaviyo seat upgraded.
FinanceR
Reporting
Aimerce + GA4 align within 4%. High confidence.
AttributionCG
Creative Growth
Top sets at 1.4x freq — refresh window is 7 days.
Creative